Video Matthew McConaughey trademarks catchphrase, ‘Alright, alright, alright,’ to combat AI

Matthew McConaughey trademarks catchphrase, ‘Alright, alright, alright,’ to combat AI

In an attempt to combat certain uses of AI, Matthew McConaughey has trademarked himself, including his catchphrase, “Alright, alright, alright,” to prevent anyone from stealing his likeness.

January 15, 2026