The Primetime Emmy Awards ceremony is on the move: The Television Academy announced Tuesday a six-year deal to move the awards show to Amazon Prime Video beginning with the 2027 show.
Specific terms of the deal were not disclosed, but the previous license fees the Academy received from the Big Four — ABC, CBS, Fox, and NBC — were said to be between $8-10 million.
Good news for viewers, the big show will not be behind a paywall; the Emmys will be free to view for audiences worldwide.
“Prime Video audiences in more than 200 countries will be able to experience the Emmys live with no subscription required,” TV Academy chair Cris Abrego said in a statement. “Our broadcast partners have been tremendous stewards of the Emmys for many years, helping to build them into the cultural institution they are today. Having a dedicated home with Prime Video allows us to build on that legacy with unprecedented global reach and a broader commitment to the Television Academy and our mission throughout the year.”
“For nearly eight decades the Emmys have recognized the best storytelling and talent in television, and we’re honored that Prime Video will be trusted as the global home for this celebration over the next six years,” added head of Prime Video and Amazon MGM Studios Mike Hopkins. “Streaming the Emmys free on Prime Video is another way we’re delivering the best in entertainment to our customers worldwide, and we look forward to collaborating with the Television Academy on this iconic event.”
Thoughts on this big Emmys news? Drop some comments below.